Helping Creatives Since 2014
From the stage to right here, I share my best advice (and what I'm learning!) on magnetic branding, effective marketing, website design and copy tips, and the science of conversion.
The Actionable Advice you Need
Pick a category below to get approachable and actionable advice to help you grow your business.
DIY website design and copywriting tips to help you increase conversions now.
Marketing, Branding, and Business advice backed by 8 years and lots of late nights!
Take your Showit website to the next level with DIY design tutorials and easy tips.
Anyone else feel like January was the entire year of 2020? It sure felt that way for me. I’m still in the sweetest world of newborn snuggles, but it isn’t always sweet. The long nights, the hard to settle cries, and the hamster wheel of eat, wake, sleep is REAL. While running the non-stop wheel, I watched quite a […]
Each and every service or product you sell is individually made up of two important things: Features and Benefits. And you need to clearly have a grip on each for every single thing you sell. In case you don’t fully understand what the difference of benefits vs features is or you need a reminder, I […]
A common mistake business owners make when they first start out and in the building phase is trying to be all things to all people. It makes perfect sense. When you are trying to ramp up your business and make the entrepreneur dream happen, it is only natural to try to do whatever you can […]
Hooray for new series day! Today I’m kicking off our brand new video series: The Website Conversion Lab! Think unscripted/off the cuff deep dives into my custom work and conversion brain to give you practical advice you can implement immediately to tweak (or create!) your website pages to increase sales and conversions. And today we […]
Thinking about adding a Resources Page to your website? You’re in the right spot! Before you go whipping up tons of freebies and gathering links, let’s talk about the first decision you need to make: What kind of Resources Page is right for you! In this post, we’re going to break down the 2 types […]