Website School is in session! Time to pull out our Kate Spade school supplies and get a degree in the science of Websites the Convert. The diploma will be pink. And scented. Adds a nice touch, don’t you think?! 😉 Today, we’re starting with the big kahuna: Your Website Home Page. And how to design […]

I am so thrilled today to have one of my dear creative industry pals on the blog! Over the past couple years, I’ve gotten to know Attorney for Creatives, Christina Scalera, and have turned to her contract templates numerous times for my own business to feel confident that all my legal ducks are in a […]

Passive profit is a hot topic these days. Rightfully so! Diversifying your income with passive profit can help you continue to do what you love (helping people!) with less long term work involved.   I recently spoke about my journey to creating passive revenue in my service based business at my local Tuesdays Together meetup. […]

Today is launch day for my dear client, Marieanna Wild! She is officially unveiling her gorgeous new brand and custom Showit website for her deeply intentional business: Stay Wild Love.   A few months ago, I put out a simple call on Instagram stories. I was looking for a business owner who Served other business owners – […]

One of the foundational elements of any brand is its core values. Brand core values are the heartbeat of what your business stands for. When clearly defined, they are the driving force behind what keeps you moving forward as a company and the compelling pull that attracts ideal customers in for the long haul.   […]

Today I am going to say something shocking. So get ready. You know all those years spent with your head in the books to nab straight A status? We’re gonna throw that out the window. When it comes to website design, you gotta forget all those fancy grammar rules you learned in English class and […]

If you know about my entrepreneurial journey, you might remember that I really began ramping up my email marketing strategy in the beginning of 2017. My business was in a full transition from a service-based model to a passive product-based model at the time and I was just getting serious about growing an email list. […]

As a brand and marketing strategist, nerding out over marketing strategies like leveraging Pinterest for your business and growing an audience organically on Instagram are kinda my thing. But I’ve realized over the past few months that the creative industry has a rather large void when it comes to understanding marketing. We love to talk […]

If you’ve had a pulse in the last 4 months, you’ve probably heard a little buzz around the marketing tip world: video, Video, VIDEO! Everyone on the planet is trying to convince you to. get. on. video. But what if you are Grade A terrified? Girl, I get it. Almost everytime I go live on […]